Workshop Event: Culture & Communication in Innovation

Join us on June 2 from 6-8pm at Workspring for an informative workshop showcasing our newest and largest Studio 1 and Hugh Musick, Associate Dean and Director of Executive Education at Illinois Institute of Technology Institute of Design.

Why is it often the case that plans that look great on paper fail to be realized?

We think of an organization’s operations as being mechanistic, rationale and predictable. However, an organization’s activities are carried out by people who operate in ways that can be intuitive, irrational, and unpredictable. Thus, unless every employee is replaced by an algorithm or machine, the job of successful managers is to bring together the business and human systems in a way that enables the company to deliver value. The connective tissue between business and people is communication. However, all too often communication is treated as an afterthought.

In this lecture and workshop, you will:

  • be introduced to a framework for developing a communication infrastructure that will increase the likelihood of success for any of your initiatives.
  • learn about the three critical aspects of an initiative: intention, alignment, and engagement.
  • discover common communication error and how simple frameworks to structure initiative that keep teams efforts coordinated, focused and productive.

By the end of the workshop, you will gain a set of tools for planning the infrastructure that will increase the likelihood of buy-in and participation on a range of initiatives.

This lecture will include an hour of networking and complimentary hors d’oeuvres and drinks.

About the speaker: 

Hugh-1140x855Hugh Musick is Associate Dean and Director of Executive Education at Illinois Institute of Technology Institute of Design. A frequent speaker on design, he has lectured in South America, Europe, Asia, and throughout the US. In his role as Director of Executive Education, he works closely with global organizations helping them develop cultures of innovation. At the heart of these interactions is showing how design is a discipline that can be practiced for strategic advantage. He works with a wide range of institutions including universities, hospitals, not-for-profits, and corporations. His particular interests are innovation leadership and communication. Prior to joining the Institute of Design, he spent a career leading new product development for companies in the home goods and education markets. He sits on advisory boards for the Chicago Children’s Museum, Terra Foundation for American Art, Institute for Translational Medicine, and the architecture firm, Shepley Bulfinch. He holds a MBA from the J.L. Kellogg Graduate School of Management at Northwestern University.

Workspring is an offsite workplace for groups and team to accomplish strategy sessions, brainstorm meetings, weekend hackathons, and more. Interested in a personal tour of our space for your offsite needs? Great! Call us at 800 605 9092 or email to schedule the tour. We’re happy to help.


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